For Willy Chavarria’s AW26 runway show, ETERNO, Grindr partnered with the designer to bring queer desire, intimacy, and connection to the center of the global fashion conversation. The show opens with a Grindr chat conversation: an intimate exchange that sets the tone for a collection rooted in love, lust, and the moments that spark everything in between.
Grindr isn’t just featured, it’s a connective force behind the story. A catalyst where conversations begin, chemistry builds, and modern gay love takes shape. Think romance, erotics, and humanity elevated on a Paris runway. The show opens with a Grindr message exchange, to sexually charge the show’s debut.
And if you keep your eyes low: one model hits the runway in mesh boxer from Willy’s upcoming BIG WILLY line, layered with a Grindr logo…
Building on Grindr’s growing fashion presence, from the Rainbow Wool show to collaborations with CHRISHABANA, this partnership cements Grindr as more than a hookup app. It’s a lifestyle brand. A cultural connector. Truly the Global Gayborhood in your pocket.
Watch the video clip below!
